As a small business owner, you probably know what it’s like to try and get yourself up and running with a small marketing budget, and you probably think it’s hard. Well, here are six ways you can get your brand name out there for little to no money.

Make Sure You Show Up On Search Engines

One of the reasons you might not be getting hits on your website might be due to the fact that you are not showing up on search engine queries. If you think this might be the case, you can ask Google to crawl your website, and get you listed right away.

Get a Facebook Page and be Proactive About it

Getting a Facebook business page is easy, and once you do, it’s free publicity and a free platform where you can interact with your customers. There have been studies that have shown that businesses that maintain a relationship with their customers through social media do better than those that don’t. So make sure you put in some time into socializing.

Establish and Maintain a Twitter Presence

On the same note as the Facebook account, establishing a Twitter presence will make it easier and faster to let your customers know of new products that you plan on launching or have launched. And again, this establishes a deeper connection with the customer than a simple email campaign.

Get Proactive About Emails

With that being said, you should be active with emails as well. However, make sure you’re not pesky about it. When you send out an email, you should have something important to say. Product launches, new services, some important promotion, these are all things people want to hear about.

Send Out Press Releases

Press releases are still a great way to let other people know about your business. You can go two ways when it comes to press releases. You can either get them for cheap, by hiring freelancers to do it, or you can go with a more professional package, but that will cost you a little more.

Become a Source on Help a Reporter

On this service you can get the word out about your business by signing your company up and letting reporters know about you. Signing up can be free, and you get the basic service, but it can go up to $149/month for the premium service.